How do I avoid chargebacks?

It isn’t possible to avoid chargebacks entirely but merchants can take steps to reduce their susceptibility to them. The specific steps that particular merchants should take depend on their sources of chargebacks. Therefore any effort to reduce chargebacks begins with understanding chargebacks. But common, effective tactics include emphasizing customer service, being magnanimous with refunds, employing fraud detection and prevention tools, and taking advantage of other chargeback protection solutions.